The winners this week, in no particular order, are…
1. Andreessen’s Advice To Old Media: “Burn The Boats” – Erick Schonfeld
Mark Andreesen (Co-Founder of Netscape and prolific investor) likens the development of the web and new media consumption to the discovery of the New World and offers the same advice to old media luddites today, that was given to the Mexican’s over 500 years ago…”Burn the boats”. In other words, shut down your printing business and focus online. Unlikely we will see them abandoning a multi billion pound industry overnight…but I like the thinking!
2. SuperPower: Visualising the internet – BBC
Not much use to man or beast but a lovely visualization of the growth of web access from 1998 to 2008 around the World. Did you know that Congo only had 200 registered internet users in 1998…and Africa still lags way behind the rest of the globe ten years later. Check it out…we like the slider below the image.
3. Does Sports Need Social Media? – Lewis Howes
Yes! Without going over old ground too much, it is no secret that we think there is a huge amount Sports teams aren’t doing with social media and a huge amount that their fans wish they were. Lewis Howes looks at what is going on Stateside…and there is even less going on in the UK with a few notable exceptions. A big growth area for 2010 we think.
4. How Will The End of Print Journalism Affect Old Loons Who Hoard Newspapers? – The Onion
We aren’t on a crusade against print media this week, but thought the below video was too funny to not make the cut. Enjoy!
How Will The End Of Print Journalism Affect Old Loons Who Hoard Newspapers?
5. VIDEO GETS SOCIAL ON FACEBOOK – Murray Newlands
Spotted this one on Murray Newlands’ blog about Vypype, who are launching social video in Facebook. This is different and arguably better than the current video experiences, YouTube or streaming. This lets individuals or fan page owners create private video chat with their friends and fans on their terms, whenever they want. There are too many brand applications for this to talk about here but expect to see this type of technology play a bigger and bigger role in customer engagement programs.
6. How To Use Video SEO To Jump To The Top Of Google Search Results – Benjamin Wayne
Its getting harder and harder to get onto page 1 of Google’s search results. Google are (apparently) tweaking their algorithm to reward social interaction and ‘blended’ search results which include images…and video. This post looks at how by creating videos and uploading them to YouTube (who Google own) will help your SEO, and has some useful pointers.
Right, that’s it for another week. Whatever you do over the weekend…do it safely!
