We haven’t done a social media round up, or even a social media and sport round up for a few weeks now. There is absolutely no good reason for that so, without further ado here are six posts that caught our attention recently. I’ve tried not to make it a World Cup fest but there will be a couple in there!
1. Social media usage up 159% in the UK – Nathan McDonald
We all love to hear that social media usage is on the up (seeing as we spend a good chunk of time singing that tune to clients!), and this short post and infographic from We Are Social (via Nielsen) does a good job of showing that usage is up in the UK…and up quite a bit!
2. The Social Business Manifesto – David Armano
This post from David Armano was inspired by a post five years ago called the Social Customer Manifesto, but has been altered to focus on business in general and how businesses need to operate in the era of the social web and social communications. There are ten golden rules that companies of all shapes and sizes should pin on the wall. Check it out…
3. The Gradual Demise of Social Media Marketing – Louis Gray
This isn’t Louis Gray dissing social media, rather explaining (very well) that we need to stop treating social media as a special case and start including as a component of marketing and communications and getting rid of the shroud of mystery that still hangs over it. The video is below….
4. 13 Truths About Social Media Measurement – Amber Naslund
Amber Naslund at Radian6 knows her onions when it comes to social media measurement. This post addresses some of the myths and excuses that surround social media measurement and offers up some advice on how to start doing it properly.
5. There Are No More Blind Dates – John Jantsch
Business is all about relationships. Anything that can bring you closer to your client or customer or prospect makes life easier. Most people have a profile on one of the major networks, so there is very little excuse for not doing your research on the people you are going to meet. Sure, its not as fun as going on a blind date…oh wait, they aren’t fun at all and are much harder to win business from! Top post.
6. England’s World Cup Gaffe Gets the LEGO Treatment [VIDEO]- Brenna Ehrlich
Waited until the end to give you a World Cup post, and it isn’t really a post. More of a (awesome) parody in Lego of England’s hapless goalkeeper Rob Green letting a powder puff shot from Clint Dempsey of the USA squirm under him. England play their second game of the tournament in a few hours and we are betting Mr Green won’t be between the sticks! Anyway, check the video out…its very well done indeed
Come on England!
