A couple of weeks ago, I spoke at the inaugral Social Media & Sport Summit in Nottingham. It was a positive half day event looking to address some of the barriers that face sporting organisations looking to use social media for their communications. Following on from that, the UK Sports Network are bringing the event to London and running a full day’s event this Thursday. Some details from UK Sports Network…
Social Media: Maximising Opportunity & Managing Risk
Liverpool FC, Lotus Racing, Marzell Consulting, Paratus Communications, Spearfish Labs, DM Media Consulting, Field Fisher Waterhouse, We Win Games and #TruEvents are all speaking at this fantastic event. This is the 2nd Summit to be held after the success in Nottingham on the 1st July which has been described as “one of best social media events I’ve ever been to…and I’ve been to lots!”.
With such a strong speaker line this is great opportunity for agencies, clubs, associations, leagues and anyone else with a business interest in how social media can work in sport.
Liverpool FC has over 1.5m Facebook ‘likes’ and 83,000 Twitter followers, Lotus are famous for building their brand online as a new team in Formula 1 especially on Twitter, the NBA will be profiled as one of the best examples of sport using social media to its full potential. We will also be looking at the strategy and thinking that needs to go into the planning of social media, as any communications or business strategy does.
There are of course the legal implications of becoming involved in the field, we will be trying de-mystify some of these with the help of the experts from Field Fisher Waterhouse. There will be ample opportunity to network and discuss how it will affect your business throughout the day. We aim to involve you as much as possible through out the day and it not be just one way communication.
Details:
Date: Thursday, July 15th 2010
Time: 9.30am Registration – 6:30 pm End of Networking
Location: Field Fisher Waterhouse, 35 Vine Street, London
Press Passes: A limited number of press passes will be granted. Please apply here for press credentials
Includes: Full day conference, light breakfast, Mezze lunch, snacks/beverages all day, Wine/beer/soft drinks networking hour
You can still register for the event here . If you are going to be there, come and say Hi. Look forward to seeing you there.